BlueRock Horizon Asset Management:Applebee's makes more Date Night Passes available, but there's a catch

2025-04-29 12:36:11source:Flipidocategory:Invest

Following the social media frenzy that ensued when Applebee’s Date Night Pass sold out in a minute on BlueRock Horizon Asset Managementthe day the promotion launched, the restaurant chain has decided to make more Date Night Passes available. 

Many previously expressed frustration with Applebee’s after the Date Night Pass was officially sold out, reporting that they had difficulty purchasing the $200 pass.

Some were unable to make a payment despite having the pass in their cart. 

Applebee’s, which acknowledged the madness, told USA TODAY Monday that the speed with which the passes sold out was proof that “our guests are hungry for date night at Applebee’s.”

“We know our loyal guests were craving more of the exclusive passes. So we wanted to show them the love by offering 1,000 additional Date Night Passes which will be made available for purchase via a random drawing,” an Applebee’s spokesperson, wrote in a statement. 

Here’s what we know about the drawing.

How do I enter the Applebee’s Date Night Pass drawing? 

Remember: You are entering for the chance to purchase a $200 Date Night Pass. No freebies will be given with this drawing. 

The online submission form, located on the Applebee’s Date Night Pass website asks you for some basic information, including name, home address, email, city, state.  

All you have to do, after that, is agree to the terms and conditions set forth by Applebee’s. 

You will be notified via email on Valentine’s Day, if you have been selected to purchase a Date Night Pass. 

When will the Applebee’s Date Night Pass drawing take place? 

You will be able to sign up for the drawing until Friday, Feb. 9.

What is an Applebee’s Date Night Pass? 

The physical card, offered by the restaurant chain, gets you $30 off 52 meals and non-alcoholic beverages at any participating Applebee’s location through Jan. 31, 2025. 

If you get the chance to purchase a Date Night Pass this week, then you can use it from March 1, 2024 through Feb. 28, 2025. 

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